Womens Bridal Sets

Jewelry With Unique Darkness

Most would agree a good piece of jewelry is equal parts art, passion and materials. Few understand this much better than 2nd generation classically trained jewelry designer Antoanetta Ivanova, the force behind the brand ANTOANETTA. Her designs have feminine lines with a dark twist. Utilizing Black Diamonds and Rose Gold as a main choice of material ANTOANETTA sets completely new standards to whats HOT. All jewelry is made in Los Angeles.

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Anything close to me can deliver inspiration. Artists, writers and simply random folks I talk to trigger moments of inspiration. When looking at various art and all the figures in a drawing or even an outfit, the pattern and general structure makes me create pieces of jewellery that have this same character. I am inspired by “darkness” in all visual and conceptual terms of it.

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Antoanetta : I grew up in an artistic surrounding. My father is a jeweler but in those days I wasn’t as much into it. I was pursuing stage and performing arts and later studied Art History which transition into applied arts. It wasn’t until we reached the States where I actually graduated from Gemological Institute of America with jewelry technology and design. I determined that I have never been distant from developing jewelry as all it is, a sculpture on a smaller scale.

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In everyday life I’m all over the place with my thoughts and feelings. It can be too much to handle, but when I design I am really oriented and absorbed. Styling jewellery brings balance within me. As long as I’m in a creative momentum the process of designing moves on autopilot and I never judge it. In this case my impatience plays a favorable role here as I constantly wish to complete matters fast. Thus work deadlines are crazy inspiring for me, they encourage me considerably.

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