How do you deal with a brand new collection? Where do your concepts evolve from?

I believe the “collection” is a concept that hits me without much thought. I’m quite diverse in terms of creating jewelry and it is really influenced by my current mentality. Thus, it is difficult to unify pieces under a supposed, collection. It is more like mini collections within a bigger one. Ideas are concealed in plain view. I find inspiration in things that are totally not related to jewelry or art in general. I believe ideas are a product of our subconscious mind.

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Antoanetta : I was raised in Bulgaria which is a small country in Eastern Europe. These were the last years of the Communist regime there and as you may know everything was very restrictive. We weren’t permitted to travel, we didn’t have permission to access Western culture and we couldn’t even have more than a certain amount of gold truth be told. After the Wall fell down of course the first thing my family did was to step out and view the world. We resided in France, Germany, and UK before we ultimately came to the United States.

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All our jewelry is hand made to perfection using recycled gold and ethically sourced precious and semi-precious stones. Being a second generation jewelers we believe in family traditions and cherish the very aspect of the emotional meaning of each piece we create.

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I have always made very complex in shape pieces. Now I am all about simplified more minimalist jewelry. I still like to give that edgy feel to each of my jewelry but with a stylized look. I am into much more structured figures rather than nature motivated ones.

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Jewelry With Unique Darkness

Most would agree a good piece of jewelry is equal parts art, passion and materials. Few understand this much better than 2nd generation classically trained jewelry designer Antoanetta Ivanova, the force behind the brand ANTOANETTA. Her designs have feminine lines with a dark twist. Utilizing Black Diamonds and Rose Gold as a main choice of material ANTOANETTA sets completely new standards to whats HOT. All jewelry is made in Los Angeles.

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Anything close to me can deliver inspiration. Artists, writers and simply random folks I talk to trigger moments of inspiration. When looking at various art and all the figures in a drawing or even an outfit, the pattern and general structure makes me create pieces of jewellery that have this same character. I am inspired by “darkness” in all visual and conceptual terms of it.

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I have always made very elaborate in shape pieces. Now I’m all about simplified more minimalist jewellery. I still prefer to give that edgy feel to each of my jewellery but with a stylized look. I’m into much more structured models rather than nature inspired ones.

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Have you got a favorite jewellery designer that you adore?

Totally! I truly admire British designer Shaun Leane. He has attained the perfect stability between Couture and Main stream jewellery. He also worked closely with my other favorite fashion designer Alexander McQueen.

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Morganite is a beryl that comes in a peach-pink hue. The morganite ring is wanted by some women because of its elegant color. Because of its popularity with most women, this ring is commonly advised to guys who wish to propose to their partners. By choosing the best cut of the stone, the ring must match her wonderfully.

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Many of my sales are online, so it would be tough to highlight who my customers are. In regard to the ones I have worked on customized pieces with, I would say they are individuals with characterized preference, seeking something strange and distinctive. From all the feedback I am getting I notice folks are appreciating my ability to make a twist to established ideas.

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Creating jewelry is an interesting line of work for Antoanetta and her team. There was no limitation to what they could create. The quantity of historical past, traditions, and stories are never-ending, that is why they’re continually looking to make new designs. Clients who’re fans runes, artifacts, symbols and a lot more may be able to find their statement jewelry out of this brand. Some of the new designs have ancient stories which give an enigma to each jewelry.

The jewelries offered by the Antoanetta are Modern Classic, Petite Rings, Morganite Rings, Bands, Corset Ring, Necklaces, and Earrings. Several customers claim that the brand attempts to serve everyone’s demands. Any questions are allowed and highly valued.

What’s your greatest achievement at this point?

My customers comments! When I see their joy after getting a piece of jewelry from me, I’m complete!

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Each jewelry developed is handcrafted by skilled artists, who have similar perspectives as Antoanetta. The brand utilizes semi-precious stones and recycled gold as foundation for their jewelry. The rest of the design is purposely crafted perfectly, ensuring that every piece tells the story of emotions. Family traditions are the heart of the brand and in jewelry. These different emotions are translated and preserved in every piece developed by the artisans.

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A lot of my sales are web-based, so it would be hard to highlight who my clients are. In regard to the ones I have worked on customized pieces with, I would say they are individuals with specified preference, seeking something strange and different. From all the feedback I am receiving I discover people are appreciating my capability to provide a twist to established ideas.

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Almost all of the jewelry in Antoanetta is comprised of unique rings. As it is a fine jewelry brand, proposal rings, wedding rings, and statement rings are provided. In the brand’s site, one can see rings with different stone magnificently designed. The website also offers info on the inspiration behind some of the rings that Antoanetta created. Mostly, these inspirations derive from ancient stories converted into a piece of jewelry.

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ANTOANETTA is a remarkable jewelry brand created by the European born designer Antoanetta. Throughout the years she managed to come up with phenomenal jewellery pieces, which led to several effective tasks and partnerships including styling a necklace for one of the most watches videos of Britney Spears, Couture shoulder piece for Black eyed peas, necklace for Kelly Rowland and many, many more.

Right after attending Fiera di Vicenza in Italy and Cannes Film Festival at the French Riviera, ANTOANETTA is driven to grow the brand also in Europe. Hollywood has risen Antoanetta Ivanova up as a top name in jewelry designing and she is now being called for overseas. Highly in demand Antoanetta Ivanova is a sure bet to be successful globally, fulfilling jewelry orders for the famous and rich.

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ANTOANETTA is among the most desired for brand in terms of excellent jewelry. The creator, Antoanetta Ivanova, come up with the brand with desires of keeping traditions in various houses. She’s from Europe and was nurtured by parents who were also employed in the jewelry sector. The brand was established after she finished the prestigious Gemological Institute of America in Carlsbad, where her Fine Arts and Art History became among the basis for her career. As stated by Antoanetta, there’s a story that she really wants to say through each jewelry she and her workforce designs.

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What materials and techniques do you like?

My preference or drive to handle certain materials changes. I am presently obsessed with Rose Gold and Black Diamonds. I believe its soft and incredibly chic. I also always appreciated experimenting with bizarre materials. I have utilized anything from nails, bird nets, tape, water drain pipes, you name it. Making wearable jewellery with an improvised strategy never gets old in my situation.

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An Engagement ring usually needs to make a statement. It’s a symbol of commitment and taking the next big step in a couple’s relationship. Many men, who would like to propose to their partner, search for the perfect rings that guarantee to send the message: that he loves her unconditionally. Since there are many designs and types of engagement rings, it might be challenging to look for the right one. On the other hand, you can begin by searching through one of a kind engagement rings, black diamond, and more.

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ANTOANETTA

European born designer, Antoanetta, currently residing in Los Angeles, commenced her jewelry design career after graduating from the esteemed Gemological Institute of America in Carlsbad.

She was raised in an artistic environment by her dad, a jeweler and Master of the Jewelry Guild. Her background in Fine Arts and Art History bring no wonder that Antoanetta will be highly involved in the field of Applied Arts.

Working with some of the most significant names in Hollywood , Antoanetta meets the highest anticipations when designing custom pieces.

Antoanetta Ivanova is a superb jewellery designer in Los Angeles. Her jewelry pieces are donned by famous people like, Britney Spears, Kelly Rowland, Taboo (Black Eyed Peas), Sylvie Vartan and a lot more. This interview was made right after her exhibit in Milan, Italy where she introduced her new fashion jewelry line Black Cyberia as one of the top designers picked by Not Just A Label.

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